MY LIFESTREAM:
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http://www.flickr.com/people/crystiancruz
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CONTACT ME:
mail (at) crystiancruz.com
My last lecture of 2012 took place at Faculdade Belas Artes last Saturday, as part of the Type Conference Diatipo Natal 2012. It was great to talk about my experience at the Master in Typeface Design in Reading-UK, and also to see lots of type colleagues that live in different cities of Brazil. This year’s theme was Teaching Typography, and the auditorium was full, with 300 type lovers.
http://www.tipocracia.com.br/diatipo/SP/natal11/programacao.html
Now, my vacations will begin for real. Hope to have in 2012 an year at least as good as 2011.
Happy holidays!
My one-year consultancy as Art Director at GQ Brazil magazine comes to an end. It was a great experience and a privilege to work with great designers, photographers and illustrators. Now it’s time to get back to my design consultancy agency. On January, I’ll reactive some projects I’ve postponed when I accepted the challenge to hire the art team and implement the project of the world-leader male magazine GQ in Brazil. But before that, time to rest and celebrate the achievements of the last two years when I started my new business CruzMedia. On December, the vacation I well deserve after working two years in a row. See you guys in 2012!
Cover of GQ Brasil #07 (October 2011). Fernanda Lima photographed by Edu Rezende, in Rio. Gorgeous portrait with red background, it makes a good sequence of covers (the previous one was Wagner Moura with white background). And very easy to spot at newsstands!
I´m very pleased to have the chance to break the word Fernanda in three lines, her name was too long to fit in one line, I think it´s better to have it like this, instead of having it in a smaller type size. Yet, it doesn´t compromise the reading at all.
Cover of GQ Brasil #06 (September 2011). Wagner Moura photographed by Bob Wolfenson, in Rio. The way Wagner holds his head resulted in a strong and unusual portrait, he is very good with gestures and expressions. The leather jacket makes a perfect match for this scene.
The most influential men of the 21st Century is gone. Besides the way he used to run the business, he was a visionaire, and I hope that the lessons of his life will still inspire people for a long time.
My next lecture: The case GQ Brasil
at LIDE 4 (Editorial Design Conference) November 5th, 2011 http://weblide.org/
Will people get used to the new layout of Facebook?
Only time will tell. My opinion is that yes, people will love it after a while.
But one thing you can take for granted: people tend to reject major layout changes by default, because they know where things are. The challenge is to make people embrace the new way to get access content. But when you redesign magazines, newspapers or websites, usually you have to deal with the experience of thousands of people. For the first time in history, a redesign like this one was experienced by more than 750 Million people around the globe. Not an easy task, for sure!
(Source: facebook.com)
Cover of GQ Brasil #05 (July 2011). Alinne Moraes was photographed by Fabio Bartelt. A double cover for our second cover with woman, very elegante and provocative.
Cover for the forth issue of GQ Brasil (June 2011). Cauã Reymond was photographed by Daniel Klajmic. Strong portrait and white background, to make a contrast with the previous cover (Cesar Cielo).